воскресенье, 24 октября 2010 г.
среда, 20 октября 2010 г.
Philips: Wake Up The Town
Philips just launched an interesting campaign for its new product,
Wake-Up Light. Its a kind of alarm clock / light, with an innovative
design and its main function is to wake up people the best way through
its halogen bulb, which makes us wake up smoothly with the gradual
increase in its light. “Wake Up The Town” is an experiment that will be held in Longyearbyen,
a town near the North Pole, passing through four months of the year
totally in the dark. The whole routine of the inhabitants of the place
changes and the sense of time, day and night, simply cease to exist.
At this point Philips is gonna try to help the inhabitants of that
place to feel the day in dark times with its new product.
Wake-Up Light. Its a kind of alarm clock / light, with an innovative
design and its main function is to wake up people the best way through
its halogen bulb, which makes us wake up smoothly with the gradual
increase in its light. “Wake Up The Town” is an experiment that will be held in Longyearbyen,
a town near the North Pole, passing through four months of the year
totally in the dark. The whole routine of the inhabitants of the place
changes and the sense of time, day and night, simply cease to exist.
At this point Philips is gonna try to help the inhabitants of that
place to feel the day in dark times with its new product.
вторник, 19 октября 2010 г.
iPad Controlled Autonomous Taxi’s
The taxi has a GPS, multiple radars, scanners and other directional
systems to help it stay on track. Then the iPad user simply uses a
special app to input the coordinates (address) and car itself drives
to the user’s destination. So far the actual driving looks a little
rough,but I’d be happy to say that I’d created an iPad controlled car
no matter how bad it drives!
Canada's largest branded 3D projection
On October 2nd 2010 thousands watched as Canada's largest branded 3D
mapping projection sponsored by NEW Sensodyne iso-active took over
Toronto's Union Station for an entire night.
Atomic Tom LIVE via on NYC subway
Directed by Benjamin Espiritu. Produced by Atomic Tom and Benjamin
Espiritu. Edited by Reid Carrescia. This video was filmed unannounced
on Friday October 8, 2010 aboard the New York City B Train, over the
Manhattan Bridge into Brooklyn and edited from 3 iPhone cameras. All
footage is performed 100% live and executed in one take.
Espiritu. Edited by Reid Carrescia. This video was filmed unannounced
on Friday October 8, 2010 aboard the New York City B Train, over the
Manhattan Bridge into Brooklyn and edited from 3 iPhone cameras. All
footage is performed 100% live and executed in one take.
воскресенье, 17 октября 2010 г.
AIDS: You won’t even see it coming
Dramatic and interesting PSA from Canada’s One Life Resource Centre
shows AIDS as an invisible enemy striking people when the least expect
it: The message, as they note n the YouTube link, is simple: Protect
yourself, understand the danger, get tested, find out more and seek
treatment. I don’t think I can really add to that, except to say that
the PSA shows like a pretty cool horror trailer. And if you like the song, they offer it as a free download on their
site, along with tonnes (that’s the Canadian spelling!) of important
health information.
shows AIDS as an invisible enemy striking people when the least expect
it: The message, as they note n the YouTube link, is simple: Protect
yourself, understand the danger, get tested, find out more and seek
treatment. I don’t think I can really add to that, except to say that
the PSA shows like a pretty cool horror trailer. And if you like the song, they offer it as a free download on their
site, along with tonnes (that’s the Canadian spelling!) of important
health information.
четверг, 14 октября 2010 г.
вторник, 12 октября 2010 г.
понедельник, 11 октября 2010 г.
Toyota Auris: 'Get Your Energy Back' Amazing 3D projection mapping
An extraordinary projection mapping event, for an extraordinary car.
Relive the story of a car which recycles energy as it drives - the
Toyota Auris with Hybrid Synergy Drive.
Relive the story of a car which recycles energy as it drives - the
Toyota Auris with Hybrid Synergy Drive.
воскресенье, 10 октября 2010 г.
Boxed Water Is Better
Started with the simple idea of creating a new bottled water brand
that is kinder to the environment and gives back a bit - we found that
it shouldn't be bottled at all, but instead, boxed. So we looked to
the past for inspiration in the century old beverage container and
decided to keep things simple, sustainable, and beautiful. http://www.boxedwaterisbetter.com
that is kinder to the environment and gives back a bit - we found that
it shouldn't be bottled at all, but instead, boxed. So we looked to
the past for inspiration in the century old beverage container and
decided to keep things simple, sustainable, and beautiful. http://www.boxedwaterisbetter.com
пятница, 8 октября 2010 г.
How to Cut Carbon Emissions
Whippersnapping climate campaign 10:10 teams up with legendary comic
screenwriter Richard Curtis - you know, Blackadder, Four Weddings,
Notting Hill, co-founded Comic Relief - and Age of Stupid director
Franny Armstrong to proudly present their explosive new mini-movie "No
Pressure". The film stars X-Files' Gillian Anderson, together with
Spurs players past and present - including Peter Crouch, Ledley King
and David Ginola - with music donated by Radiohead. Shot on 35mm by a
40-strong professional film crew led by director Dougal Wilson, "No
Pressure" celebrates everybody who is actively tackling climate
change... by blowing up those are aren't.
screenwriter Richard Curtis - you know, Blackadder, Four Weddings,
Notting Hill, co-founded Comic Relief - and Age of Stupid director
Franny Armstrong to proudly present their explosive new mini-movie "No
Pressure". The film stars X-Files' Gillian Anderson, together with
Spurs players past and present - including Peter Crouch, Ledley King
and David Ginola - with music donated by Radiohead. Shot on 35mm by a
40-strong professional film crew led by director Dougal Wilson, "No
Pressure" celebrates everybody who is actively tackling climate
change... by blowing up those are aren't.
Nokia N8 TV ad - It's not technology, it's what you do with it
People all over the world are doing amazing things with Nokia
smartphones. From creating a hamster-powered phone charger that keeps
their Nokia topped up, to turning their device into something that can
help diagnose fatal diseases in remote areas. Incredible. Here are
just some of the projects out there that have been discovered.
smartphones. From creating a hamster-powered phone charger that keeps
their Nokia topped up, to turning their device into something that can
help diagnose fatal diseases in remote areas. Incredible. Here are
just some of the projects out there that have been discovered.
четверг, 7 октября 2010 г.
Awesome idea! Beer samples in magazine.
Russian beer producer has placed beer samples in a magazine MAXIM for
promotion light and dark beer with note read: mix light and dark.
promotion light and dark beer with note read: mix light and dark.
Nokia's Roving Ovi Booth
Nokia UK has been taking an Ovi Music Booth game on the road to give
people the chance to win music vouchers for the Ovi Music Store or a
new Nokia X6. Nokia announced on Oct. 1 that the Ovi service was
attracting some 200,000 people signing up daily, with store downloads
up to 2.3 million per day and 70 app developers each surpassing the 1
million download mark. Компания Nokia (Великобритания) запустила очередную креативную
промо-акцию по продвижению своего нового телефона X6 и сервиса Ovi
Music. В городах были установлены прозрачные кабины циллиндрической
формы, оснащенные всем необходимым оборудованием для увлекательной
игры. Любой желающий мог попробовать свои силы и проверить свою
ловкость. В кабине было накидано большое количество синих листков
бумаги, которые необходимо было поймать в течение определенного для
игры времени. В обмен на листки бумаги люди получали ваучеры
музыкального магазина Ovi и возможность выиграть новый телефон X6.
Необходимо заметить, что для усложнения задачи в кабине был установлен
сильнейший вентилятор, благодаря которому листки бумаги поймать было
не так просто.
people the chance to win music vouchers for the Ovi Music Store or a
new Nokia X6. Nokia announced on Oct. 1 that the Ovi service was
attracting some 200,000 people signing up daily, with store downloads
up to 2.3 million per day and 70 app developers each surpassing the 1
million download mark. Компания Nokia (Великобритания) запустила очередную креативную
промо-акцию по продвижению своего нового телефона X6 и сервиса Ovi
Music. В городах были установлены прозрачные кабины циллиндрической
формы, оснащенные всем необходимым оборудованием для увлекательной
игры. Любой желающий мог попробовать свои силы и проверить свою
ловкость. В кабине было накидано большое количество синих листков
бумаги, которые необходимо было поймать в течение определенного для
игры времени. В обмен на листки бумаги люди получали ваучеры
музыкального магазина Ovi и возможность выиграть новый телефон X6.
Необходимо заметить, что для усложнения задачи в кабине был установлен
сильнейший вентилятор, благодаря которому листки бумаги поймать было
не так просто.
среда, 6 октября 2010 г.
UPS live performance
UPS just gave a live performance choreographed to its new global brand
positioning, and Brown-shirking logistics theme song, at the Wrigley
Building in Chicago.
positioning, and Brown-shirking logistics theme song, at the Wrigley
Building in Chicago.
вторник, 5 октября 2010 г.
Convert your Macbook into an iPad for just $50
Macbook owners, leave the idea of spending some extra bucks on
expensive iPad because you can convert your Macbook into a tablet for
just $50, yeah the mod is here now, but you need do some extra
technical stuff in order to achieve that. If you are really interested into such stuff then you need to contact
Enigma-Penguin, the hacker who has used a $50 touchscreen to convert
the Macbook into a touch tablet, of course the tablet doesn’t have a
swivel screen at the moment but after some more modification we can
easily achieve that.
expensive iPad because you can convert your Macbook into a tablet for
just $50, yeah the mod is here now, but you need do some extra
technical stuff in order to achieve that. If you are really interested into such stuff then you need to contact
Enigma-Penguin, the hacker who has used a $50 touchscreen to convert
the Macbook into a touch tablet, of course the tablet doesn’t have a
swivel screen at the moment but after some more modification we can
easily achieve that.
Mind-blowing 3D projection on the Lloyd Hotel
The 5th edition of Inside Design Amsterdam kicked off with a
mind-blowing 3D projection on the Lloyd Hotel by paint expert Histor.
With this 3D projection Histor created a spectacular launch for their
new square paint can.
mind-blowing 3D projection on the Lloyd Hotel by paint expert Histor.
With this 3D projection Histor created a spectacular launch for their
new square paint can.
ПОРА участвовать в фестивалях!
1 октября в Омске стартовал четвертый конкурс социальной рекламы
"П.О.Р.А! - 2010". Призываю всех рекламистов, дизайнеров, а теперь
даже и фотографов поучаствовать и поддержать организаторов конкурса.
Конкурс > в четвёртый раз стартует в г. Омске. Его цель
- привлечь внимание людей к социокультурному облику региона, повысить
уровень качественной социальной рекламы в средствах массовой
коммуникации, тем самым увеличить ее значимость в жизни общества. Конкурс > за 3 года своего существования приобрёл широкую
известность, количество участников фестиваля с каждым годом
увеличивается: 2007г. - 200 работ, 2008г. - 350 работ, 2009г. - 400
работ. Расширяется также и география конкурса - Москва, Новосибирск,
Таганрог, Владимир, Уфа и другие города приняли участие в конкурсе. Поучаствовать в конкурсе может любой желающий: принимаются как работы
профессиональных дизайнеров, так и заявки от непрофессионалов,
заинтересованных в решении проблем социального характера. Призовой
фонд конкурса составляет свыше 100 тысяч рублей. Впервые представлена номинация >. Теперь
возможность проявить себя получат не только дизайнеры, но и фотографы,
которым интересна социальная реклама.
Работы принимаются c 1 октября до 15 ноября, затем работы оценит
независимое жюри. Ждем вас и ваши работы на сайте www.festivalpora.ru и на фестивале
> в 2010 году! Если у вас появились вопросы, смело обращайтесь к организаторам
конкурса >.
тел: (3812) 470-260, e-mail: festivalpora@yandex.ru
понедельник, 4 октября 2010 г.
Gossip News: The other side of news
Advertising Agency: Soul Fast Advertising, Uruguay
Creative Director: Marcel Colera
Art Director: Carlos Jesus del B.
Copywriters: Sergio Bua, Dino Andino, Mariah De la Costa, Cesar Romero
Photographer: Videotoy
Published: September 2010
Creative Director: Marcel Colera
Art Director: Carlos Jesus del B.
Copywriters: Sergio Bua, Dino Andino, Mariah De la Costa, Cesar Romero
Photographer: Videotoy
Published: September 2010
воскресенье, 3 октября 2010 г.
Almost Genius: Giant Audi Billboard (With Real Cars!) on Landmark Bridges
Picture, for a moment, your favorite span: the Brooklyn Bridge, say, or the Tower Bridge in London. Now add an Audi ad. And not just any Audi ad. A ginormous Audi ad. An Audi ad made of real Audi cars! An Audi ad so bright with ambition it’ll blind you! What'll it be next, golden arches on the Eiffel Tower?
Canon Pixma: Bringing colour to life
From Dentsu, the creative agency behind the incredible holographic typography we reported on a couple weeks ago, comes another 3-D stunner: Sculptures of paint reacting to sound. <p><a href="">Canon Pixma: Bringing colour to life</a> from <a href="http://vimeo.com/dentsulondon">Dentsu London</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
Daffy’s Interactive Peep Show
The "Undressing Room" was Daffy's Official Fashion's Night Out event.
Live models were placed in Daffy's window while people in the street
texted them which outfits to change into while exposing themselves for
everyone to see.
Live models were placed in Daffy's window while people in the street
texted them which outfits to change into while exposing themselves for
everyone to see.
суббота, 2 октября 2010 г.
Pedigree Dogs in slow-motion using the Phantom camera
Pedigree ad makes excellent use of 1,000 frames-per-second "Phantom" camera.
Подписаться на:
Сообщения (Atom)